Founded in 2009 in Newark, Delaware, GOLO has become a leading name in health and wellness, impacting over two million people worldwide through its products and services. At the helm is Jennifer Brooks, the president and co-founder, whose passion for nutrition and community drives GOLO’s mission of empowering individuals towards healthier lifestyles. This ethos is deeply ingrained in their well-known GOLO for Life Plan, a holistic wellness initiative.
Jennifer Brooks' pathway to establishing GOLO was inspired by her culinary experiences with family and friends. This background is complemented by her formal education in culinary arts, mind-body transformational psychology, and holistic nutrition, providing her a unique perspective that informs GOLO’s strategies. Brooks emphasizes the importance of understanding proper nutrition as a foundation for a healthy lifestyle. This understanding is pivotal in aiding individuals to reach weight loss goals, integrate exercise into their routines, and grasp the essentials of good nutrition.
The GOLO for Life Plan is among the most searched wellness strategies on e-commerce platforms. Their success in marketing, especially through recognizable TV ad campaigns, underlines the plan’s popularity. However, GOLO's innovation does not stop there. Recent product introductions, such as the AeroTrainer exercise platform and the Go-Digest dietary supplement, underscore their commitment to providing diverse solutions that address various health and wellness needs.
Despite their vast reach, GOLO maintains strong ties with its Delaware roots. The company actively participates in the Delaware community through initiatives aimed at corporate social responsibility and philanthropy. A significant example is their support for organizations such as the Delaware chapters of the Ronald McDonald House and the Special Olympics. These efforts reflect their belief in robust corporate citizenship and the importance of forging community partnerships.
GOLO recently directed attention to food security by donating $20,000 to the Food Bank of Delaware. This contribution targets the critical issue of hunger and food insecurity, particularly focusing on the needs of military families and veterans through community-based mobile food pantries. Moreover, the donation enhances the Food Bank of Delaware's Backpack Program, ensuring children have access to food during weekends and holidays when school meals are unavailable.
Beyond institutional donations, GOLO encourages its employees to volunteer with community-based organizations, particularly those devoted to health and wellness. Brooks affirms this approach by stating, “When it comes to transitioning to a healthier lifestyle, no one does it on their own, which is why GOLO emphasizes the importance of community. We also believe being a successful company means being an active and supportive member of your local community.”
GOLO’s philosophy underscores that thriving individuals significantly contribute to thriving communities. This mindset reinforces their mission as they seek to empower individuals to achieve healthier lifestyles while simultaneously adopting a supportive role in the community. Those interested in embarking on a health-focused journey with GOLO can find more information on their website, www.golo.com.
In conclusion, GOLO exemplifies how a company can effectively blend business success with community involvement, ensuring both individual and societal growth. Through initiatives like the GOLO for Life Plan and active corporate citizenship, GOLO continues to be a model for how health and wellness enterprises can operate sustainably and with impact.
